Tuesday, April 27, 2010

Dogfight over Europe: Ryanair

1. List Pro's and Con's of Ryanair's decision to enter a new market and compete with larger airlines? 

Pros:
-    The low cost of air travel would be very appealing to customers.
-    Ryanair offers first-rate customer service.
-    Ryanair could capture the 30-40% of travelers not traveling on Aer Lingus.
-    With the cheaper fares Ryanair could  convince ferry travelers to fly.
-    With the larger planes they could transport more people.

Cons:
-    Ryanair would be competing against larger, more establish companies.
-    Not being able to offer cheaper flights.
-    With the larger planes their costs would be higher and they would have to raise their prices.
-    Being the underdog.
-    Lack of brand recognition.

Personal Strategy Project Proposal

The industry I have selected is the Entertainment Industry.

Company #1: abc Televsion. abc is one of the major broadcasting companies in the United States. They carry many television shows as well as world leading news. I briefly worked for abc in Idaho Falls; Channel 8 News. I believe working for abc would give me the opportunity to use all of my skills and develop new ones to launch my career in the entertainment industry.

Company #2: Entertainment Weekly. EW is one of the most popular American magazines that focuses on celebrities and what is going on in the entertainment industry. I have never worked for a magazine and I think it would be a very fun and exciting company to work for.

What I could do to better myself and make myself more marketable to the entertainment industry is to research and learn more about the entertainment industry and learn what it is each company does, and what their main focus is in the market.

Weekly Plan:
I plan on taking time to research and learn more about the industry, and figure out what it takes to break through into the entertainment industry. I will choose a news anchor or a writer, and study them and what they did in school and how it is they made it into the industry.

Monday, April 26, 2010

Senior Capstone (B499A)


1. Describe the role of Value Creation and Management
           Value creation is very important to a company, and to be able to understand it is even more important. Understanding value creation means that a company values their customers, employees and investors. They add value to their company by doing so, and something with value is held to a higher standard and looked up to as being good. Because the company is good the customers, employees and investors are happy and the company is then able to make an income. 
2. What makes a strong Business Model
           A business model is the way the company will capture their value creation. The business model should encompass everything their value creation entails. In order to create a strong business model the company must look at what they are getting themselves into, and know how to get the job done. The business model is used for many things in a company like the purpose of the company, the strategies of the company, and the process by which the company will operate. With a strong business model a company will be able to sell their goods and services at a minimal cost and become profitable.
3.  Key Principles of effective Strategy?
Effective strategy is of very high importance to a company. To be effective the company understands the market they are in and they know where it is they are in their specific market. Another way a company can prove their effectiveness is by knowing what it is they can do to set themselves apart from their competitors to be able to create a strong and loyal group of followers. A good example of this is Apple. Apple has created a huge following, and they know how to keep their customers happy, and wanting more. Shoppers have camped out in front of an Apple store just to be the first one to buy the new iPhone, or laptop. Apple has planned out strategically every move they make to be effective, and in return they have devoted, loyal customers.

Friday, January 1, 2010

Are You Afraid Of The Dark?

So I was meaning to do this right after it happened, but let's get real, I always take too long to do anything. (But that's another story, for another time!)

It's the day before Fall Semester 2009 ended and I was in the laundry room ready to switch my clothes from the washer to the dryer when all of a sudden EVERYTHING went DARK. Yes, the power went out, but not only at the Ridge, but ALL of Rexburg, Rigby and St. Anthony; it was as Craig likes to say, "total chaos!" started to feel my way around the Ridge laundry room and I made it to the door, when I realized that the door to the laundry room was electric...I WAS TRAPPED! I finally managed to push the door open and looked outside to saw...

It was crazy, EVERYONE in Rexburg jumped in their cars and started driving around, to experience it all in the DARK.
  
 There is nothing more fun than a college town loosing power and the students going CRAZY. We blasted music in my roommates car and had a dance party in the parking lot...

 All in all it was a pretty AWESOME night. I'm sorry to any of those students who were taking tests, or still had homework, or papers to write. But Rexburg with no power was LEGIT.

Monday, December 14, 2009

Let's Play a Little Catch-Up!

Ok, I know I really do suck at this thing...But I feel like I never have anything of actual relevance that someone would want to read on a blog. So here goes nothing...

Some of the things that have happened since last fall, since this one is about to end:

1. Found out who my TRUE FRIENDS are, and said adios to some old ones!


2. Lost 54 pounds, gained 15, lost 7...


3. Met the MOST AMAZING girl...Annie!


4. Solidified my stance on how much I HATE the snow.


5. Ran the Disneyland Half Marathon.


6. Renewed my LOVE for television...

Law & Order:SVU, Cougar Town, Modern Family, One Tree Hill.

7.
Saw some Celebrities...this one's for you CRAIG!

Neil Patrick Harris(I took the picture), David Archuleta (he came to BYU-Idaho.)

8. We Shot The Moon


9. Had my very FIRST surprise Birthday Party.


10. Went to VEGAS!


So, these are just some of the few things I have been up to...

After getting all this put together I might actually update this thing more often. but who knows it could possibly be like my, "oh, I'm so awake, let's watch a movie!" and then fall asleep 30 seconds into it.

For now just please enjoy! And Have VERY MERRY CHRISTMAS! (If I'm not on here before then!)

Monday, July 20, 2009

Yet ANOTHER Visual Media Project!

We had to make a brochure, and this is what I did. I mean come on we all know I'm addicted to my iPhone, so why not make a brochure for a fake Greek cell phone company introducing the Apple iPhone...

This is the outside (supposed to fold together)

...This is the inside

I took so much time on this project, I literally thought I was living in the Spori...oh wait I'm here right now, working on my final , Final project!

Monday, June 29, 2009

I hate Craig Shipley!


Here are some projects I have been working on in my visual media class this semester!
So let me know what you think of em?